Mon, 11 November 2019
Raising capital for multifamily real estate deals strikes fear in the heart of many an aspiring syndicator. But what if you didn’t have to chase leads? What if you could ATTRACT high-net-worth individuals and bring in investments of $100K (or more!) with a single phone call? It IS possible, provided you commit to consistent content creation and position yourself as a thought leader in the space.
Hunter Thompson is the Managing Principal at Asym Capital, a real estate investment firm that helps clients build a diverse portfolio around low-risk cashflow production. With nearly 10 years of experience in fund management, Hunter is a prolific writer on the finance of commercial real estate and the host of Cash Flow Connections. His new book, Raising Capital for Real Estate, teaches aspiring operators the art of establishing credibility, attracting investors and funding deals at scale.
On this episode of Apartment Building Investing, Hunter joins me to share his experience raising capital for real estate deals and building a thought leadership platform to attract passive investors. He explains how to get started with content creation, what to do if you’re not a great writer, and why content is crucial if you want to scale. Listen in for Hunter’s insight on picking a niche that fits with who you are—and learn his process for building an infrastructure that attracts and nurtures high-net-worth investors.
Hunter’s journey to multifamily investing
What Hunter looks for in a joint venture partner
Hunter’s experience of writing Raising Capital for Real Estate
Hunter’s advice on how to get started with content creation
What to do if you’re not necessarily a great writer
How to develop a commitment to consistent content creation
Hunter’s take on why content is important
How to define the kind of investor you want to attract
Hunter’s process of building a thought leadership platform
Hunter’s advice for starting your own real estate platform
Connect with Hunter Thompson