Mon, 29 March 2021
When you have a high-paying corporate job, it can be tough to walk away. But if time freedom is a priority for you, and you’re willing to take action, you absolutely CAN break out of the rat race and replace your W-2 income with multifamily real estate.
Jenny Gou and Steven Louie are the Cofounders of Vertical Street Ventures, a multifamily investment firm dedicated to helping people achieve financial freedom through passive investing in real estate. Steve is an experienced multifamily investor with a portfolio of 2,500-plus units, and he recently quit his corporate job to focus on real estate full time. Jenny left the rat race early in 2020 with a portfolio of single-family homes, and since then, she has gone from zero to 800 multifamily units.
On this episode of Apartment Building Investing, Jenny and Steve join me to discuss how they broke out of corporate America, describing the mindset of action and focus on family that drove their decision to walk away. They explain how their respective backgrounds in sales benefit their real estate business, sharing how it gives them a competitive edge in sourcing opportunities. Listen in for insight on the different roles on a multifamily team and learn how to achieve scale by partnering with other investors.
How Steve & Jenny met and became partners
What made Steve a good mentor for Jenny
Why Steve agreed to partner with Jenny
What appeals to Jenny about multifamily operations
How Jenny benefits from being a full-time investor
The roles on a multifamily real estate team
Why Steve & Jenny decided to partner NOW
What inspired Steve to leave a good corporate gig
How a sales background helps multifamily investors
What Steve & Jenny would tell their younger selves
Connect with Steven Louie & Jenny Gou