Mon, 25 May 2020
Why are there so few women in multifamily syndication? According to a 2019 study conducted by Merrill Lynch, 61% of women polled cited a lack of knowledge about real estate investing. And the fact that it’s a male-dominated industry is also a contributing factor. So, how do we get more women interested in learning about multifamily—and the financial independence that comes with it?
Kaylee McMahon is the Founder of The Apartment Queen, a platform dedicated to ending abuse and codependent relationships by helping women create wealth with real estate investing. A staple of the Dallas real estate scene, Kaylee has purchased $2M in real estate as Key Principal and currently serves as General Partner in 730 units in Texas and Arizona totaling more than $23M in assets under management. She is also the host of #1 Leading Ladies, a podcast about what it’s really like to be a female entrepreneur.
On this episode, Kaylee joins me to share her path from real estate agent to multifamily investor, discussing how the childhood abuse she suffered gave her the GRIT to keep going when things get tough. She offers her take on how a lack of knowledge around a male-dominated industry keeps a lot of women out of the multifamily game, describing her mission to help people, especially women, achieve the total independence she enjoys. Listen in for Kaylee’s insight on reversing the beliefs that hold you back and get her advice on how to get started with apartment building investing!
Kaylee’s path to multifamily real estate
What makes Kaylee a good entrepreneur
Why Kaylee made the transition from agent to investor
Kaylee’s take on the idea of failure
Why Kaylee deals with fear better than others
Kaylee’s experience with multifamily syndication
Kaylee’s take on why there are so few women in multifamily
Kaylee’s advice for aspiring multifamily investors
Connect with Kaylee McMahon
Mon, 18 May 2020
No good comes from making decisions out of panic or fear. So, what can multifamily syndicators do to navigate the next couple of months and cover the bills—even if our tenants can’t (or won’t) pay the rent on time? How can we reassure our investors that their money is safe and leverage the available safeguards to make it through the Coronavirus shutdown?
Jason Pero is the multifamily investor and syndicator behind Pero Real Estate, one of the leading real estate firms in Erie, Pennsylvania. Jason and his wife bought their first duplex in 2001 and continued to invest in small multifamily properties while he worked full-time in medical device sales. By 2012, Jason had built a 300-unit portfolio and was able to leave his 9-to-5 to pursue real estate full-time. He started syndicating deals in 2018, and today, Jason owns and self-manages 1K units in Erie County.
On this episode of the podcast, Jason joins me to discuss why he waited so long to get into syndication and why he self-manages his own portfolio. Jason explains how he is navigating the COVID-19 crisis, sharing the safeguards he has in place to get through the next few months and describing his approach to the situation as both a property manager and syndicator. Listen in for Jason’s insight on the buying opportunities coming on the market right now and find out why this is a good time to invest in yourself!
What inspired Jason to get into real estate
Why it took Jason so long to take action on syndication
How the Coronavirus crisis elevates Jason’s mission
The safeguards that are helping Jason navigate COVID-19
Jason’s take on the impact of the Coronavirus as a syndicator
Jason’s approach to the Coronavirus as a property manager
The buying opportunities coming available right now
What makes Jason successful in a rural area
Why Jason self-manages his own portfolio
Jason’s advice on navigating a difficult time
Jason’s advice for aspiring multifamily investors
Connect with Jason Pero
Mon, 11 May 2020
What are you doing to keep your mindset right during the Coronavirus shutdown? Are you making the most of the extra time at home? Taking advantage of the opportunity to invest in yourself and learn something new? Taking care of yourself, your family, your team, your investors and your tenants?
Vinney Chopra is a sought-after multifamily real estate expert with 12 years of experience and 28 successful syndications under his belt. To date, Vinney and his team of 67 control and self-manage a portfolio of 4,100 units worth $330M. He is also the bestselling author of Apartment Syndication Made Easy and the host of two podcasts, Syndication Made Easy and the Mr. Smiles Motivation Talk Show. Vinney came to the US 43 years ago with just $7 in his pocket, and he credits his success to the power of positive thinking.
On this episode of Apartment Building Investing, Vinney joins me to discuss how his team is dealing with the short-term impact of COVID-19 and what they are doing to support tenants in his properties. Vinny compares his experience in 2008 to the present circumstances, discussing why multifamily is the best business to be in during a recession and sharing his prediction for a V-shaped recovery. Listen in for Vinney’s insight on cultivating a positive outlook and taking care of your physical and mental health through the current crisis.
How Vinny’s team is dealing with the short-term impact of COVID-19
How Vinny’s experience in 2008 compares to the current situation
What Vinny’s team is doing to support the tenants in his properties
Vinny’s take on how the stock market drop will impact multifamily
How a V-shaped recovery is likely to play out
How Vinny thinks about buying opportunities in multifamily
What Vinny is doing to keep his mindset right
What’s most important to Vinny right now
Vinny’s advice on making the most of the extra time we have
How Vinny cultivates a positive outlook
Connect with Vinney Chopra
Text LEARN to 474747
Mon, 4 May 2020
So, you understand the power of digital marketing to help you scale your multifamily syndication business. The question is, where do you start? What are the first steps to building an email list and attracting investors online?
Amy Porterfield is the award-winning digital marketing expert behind Online Marketing Made Easy and the creator of the Digital Course Academy. After seven years serving as the Director of Content Development for Tony Robbins, Amy became an entrepreneur herself and built a multimillion-dollar business teaching other people how to grow their own platform online. An authority in the realm of social media marketing, growing an email list and promoting and selling courses online, Amy is also the coauthor of Facebook Marketing All-in-One for Dummies.
On this episode of Apartment Building Investing, Amy joins me to explain why you need to build an email list, even if you have a strong social media following. She shares the simple steps you can take to attract investors with content and capture their email addresses with the right lead magnet. Listen in for Amy’s insight on using Facebook advertising to grow your audience and learn how to leverage digital marketing to scale your syndication business!
How Amy got into online marketing
The mistakes Amy made early on as an online entrepreneur
How Amy decided what to create and who to serve
Why an email list is better than social media followers
How to start building an email list from scratch
How to choose your lead magnet
How to get people to sign up for your email list
What to do if you don’t consider yourself a writer
The benefits of podcasting as a medium
Amy’s advice on Facebook advertising
Amy’s top tips for online marketing
Connect with Amy Porterfield